Lead Product Designer at GONDI

Lead Product Designer at GONDI

May’23 - Present (>1y)

May’23 - Present (>1y)

GONDI is a crypto protocol allowing borrowers to take loans by using their NFTs as collateral and providing lenders with multiple lending tools: make loan offers to items and collections, instantly refinance and renegotiate terms of existing loans, dashboard with multiple wallets linked and more.

GONDI is a crypto protocol allowing borrowers to take loans by using their NFTs as collateral and providing lenders with multiple lending tools: make loan offers to items and collections, instantly refinance and renegotiate terms of existing loans, dashboard with multiple wallets linked and more.

As the first full-time hired designer at GONDI, I have played a pivotal role in shaping the visual and user experience aspects of our products. My responsibilities span across various critical areas, ensuring our design efforts are cohesive, user-centric, and strategically aligned with our business goals.

As the first full-time hired designer at GONDI, I have played a pivotal role in shaping the visual and user experience aspects of our products. My responsibilities span across various critical areas, ensuring our design efforts are cohesive, user-centric, and strategically aligned with our business goals.

Design Leadership

Leading the design by establishing a design process, keeping up with design trends & technologies and aligning with business goals.

Design Leadership

Leading the design by establishing a design process, keeping up with design trends & technologies and aligning with business goals.

Design Leadership

Leading the design by establishing a design process, keeping up with design trends & technologies and aligning with business goals.

Design Leadership

Leading the design by establishing a design process, keeping up with design trends & technologies and aligning with business goals.

User and Competitor Research

Conducting user & competitor research, usability testing to inform design decisions and ensure user-centric solutions.

User and Competitor Research

Conducting user & competitor research, usability testing to inform design decisions and ensure user-centric solutions.

User and Competitor Research

Conducting user & competitor research, usability testing to inform design decisions and ensure user-centric solutions.

User and Competitor Research

Conducting user & competitor research, usability testing to inform design decisions and ensure user-centric solutions.

Product and Marketing Design

Creating wireframes, prototypes, and high-fidelity designs for web and mobile applications. Along with high-quality marketing materials.

Product and Marketing Design

Creating wireframes, prototypes, and high-fidelity designs for web and mobile applications. Along with high-quality marketing materials.

Product and Marketing Design

Creating wireframes, prototypes, and high-fidelity designs for web and mobile applications. Along with high-quality marketing materials.

Product and Marketing Design

Creating wireframes, prototypes, and high-fidelity designs for web and mobile applications. Along with high-quality marketing materials.

Design System

Developed and maintaining design systems to ensure consistency across products. Keeping components reusable to speed up the design and dev. process.

Design System

Developed and maintaining design systems to ensure consistency across products. Keeping components reusable to speed up the design and dev. process.

Design System

Developed and maintaining design systems to ensure consistency across products. Keeping components reusable to speed up the design and dev. process.

Design System

Developed and maintaining design systems to ensure consistency across products. Keeping components reusable to speed up the design and dev. process.

Cross-functional Collaborations

Collaborating with cross-functional teams, including engineers, marketers, customer success, and operations, to bring product vision to life.

Cross-functional Collaborations

Collaborating with cross-functional teams, including engineers, marketers, customer success, and operations, to bring product vision to life.

Cross-functional Collaborations

Collaborating with cross-functional teams, including engineers, marketers, customer success, and operations, to bring product vision to life.

Cross-functional Collaborations

Collaborating with cross-functional teams, including engineers, marketers, customer success, and operations, to bring product vision to life.

Stakeholder Communication

Facilitating design reviews and brainstorming sessions for founders to get feedback and generate effective solutions for product challenges.

Stakeholder Communication

Facilitating design reviews and brainstorming sessions for founders to get feedback and generate effective solutions for product challenges.

Stakeholder Communication

Facilitating design reviews and brainstorming sessions for founders to get feedback and generate effective solutions for product challenges.

Stakeholder Communication

Facilitating design reviews and brainstorming sessions for founders to get feedback and generate effective solutions for product challenges.

In less than a year GONDI become a leading platform in our niche, here are some numbers we are proud of:

In less than a year GONDI become a leading platform in our niche, here are some numbers we are proud of:

$120M+

$120M+

Loan Volume

$40M

$40M

Total Value Locked

2,000+

2,000+

Loans Originated

One of the key element of this results is constant communication with our users conducted by community manager and founders. Our lenders and borrowers constantly provide us with useful feedback and requests that help us to improve GONDI. Here are some peaces of feedback that put a smile on my face:

One of the key element of this results is constant communication with our users conducted by community manager and founders. Our lenders and borrowers constantly provide us with useful feedback and requests that help us to improve GONDI. Here are some peaces of feedback that put a smile on my face:

GONDI user

u guys killed it with ui/ux ❤️

just used, what a delight

u guys killed it with ui/ux ❤️

just used, what a delight

GONDI borrower

honestly it couldnt have been clearer or easier. only took about an hour to get a decent usde offer and seamless UX

honestly it couldnt have been clearer or easier. only took about an hour to get a decent usde offer and seamless UX

GONDI user

Congrats, really love Ul

Congrats, really love Ul

GONDI user

Great interface btw
Very smooth

Great interface btw
Very smooth

GONDI user

I say this with respect to all the hard work that has been done in NFT finance but l don't know why anyone would use any other platform. That was so simple...

I say this with respect to all the hard work that has been done in NFT finance but l don't know why anyone would use any other platform. That was so simple...

GONDI user

Just listed my assets on the platform...very sleek...

Just listed my assets on the platform...very sleek...

GONDI user

It's actually been a breeze using Gondi. Feels groundbreaking and very "next generation" compared to what else I've used.

It's actually been a breeze using Gondi. Feels groundbreaking and very "next generation" compared to what else I've used.

GONDI user

that was the best Ul ive used for a loan with out a doubt

GONDI user

I must say Gondi is really cool.

GONDI borrower

BTW, great job on the product. I no longer feel comfortable recommending people use any other platform to borrow on.

GONDI user

Everything about the Gondi experience is just great.

Some visuals I've created during this period.

Some visuals I've created during this period.